THE SOCIAL MONA-ELISA

An Inside View Into The Life Of A NYC Social Butterfly

Fashion’s Night Out Sparks Fashion Fever

Posted by Mona-Elisa on September 12, 2009

3a98cefdce618d21_fashion-night-outVogue collaborated with retailers all over the world in a “global initiative to promote retail, restore consumer confidence, and celebrate fashion”.

The Fashion’s Night Out initiative, tripled the number of parties taking place this year. Over 700 retailers hosted in-store parties to invite consumers in and celebrate the start of the week long celebration of all things fashion.

Last night, I found myself in pure fashion heaven as I walked down 5th avenue and fashion hopped from store to store. It was seriously like treat-or-treating for fashion goodies.

Tiffany Store 5th ave

Tiffany Store 5th ave

The Dior store on 57th street was a site of pure chaos as photogs, fans, and guest stretched their necks and bodies to get inside the store and get an in person glimpse of Charlize Theron. It was only appropriate that the blonde cause so much excitement this Fashion Week…I mean, she is only on the cover of Vogue Magazine.

Outside the Dior Store on 57th Street and Madison

Outside the Dior Store on 57th Street and Madison

I had the most fun at Versace. There I ran into Ciara, Jade from America’s next top model, and other beautiful people. I didn’t realized how thin Ciara has gotten until seeing her in person. The last time I saw her was about 2 years ago while working a VH1 red carpet. In my opinion she is looking her best these days. Much more classy and grown up in comparison to her more sporty look when she first hit the scene.

DSC02790

Ciara greets fans and press at the Versace store on 5th ave

Ciara greets fans and press at the Versace store on 5th ave

I am a huge fan of the Fashion’s Night Out initiative. I can definitely see this being an annual event. It invited the everyday person to take part in the fashion week festivities. Fashion is all about the consumer and I am happy to see that Vogue is encouraging retailers to refocus their attention to those that will keep their businesses afloat.

DSC02799

Take a look at PSA put together for the night.

Advertisement

2 Responses to “Fashion’s Night Out Sparks Fashion Fever”

  1. JBoodie said

    Great coverage! I was debating whether or not to go out and explore, you should have told me you were going! I would have made an appearance :)

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s

 
Follow

Get every new post delivered to your Inbox.